#31 – If you know your client is obsessed with a particular sport, send them a gift related to that sport. A stadium cushion or tailgating mug with their favorite team’s logo on it would be ideal.
#32 – Bring a thank you gift (or send a thank you card) to your doctor or dentist’s receptionist or office staff. They are some of the most underappreciated but important people in your life.
#33 – Send a “just because” gift or card to someone you do business with, just to let them know you appreciate them.
#34 – Send a “What’s Up?” gift or card to a client you haven’t heard from in a while. Let’s face it: everyone’s living in the fast lane these days. A present or card from you will force them to slow down for a moment and remember you’re there to help.
#35 – Give a gift or send a card to commemorate a deal between two companies. A client appreciates when you pay continuing attention to what’s happening on their end, not only when you’re looking for an order from them.
#36 – Give a gift (or send a card) on the anniversary of your client’s first order with you. There are all kinds of anniversaries you can celebrate with your client — choose one and celebrate it.
#37 – Give an “I’m sorry” gift or card to your client if you mess up an order. Another reason to give a gift or send a card is when a client has been gracious after an order or a deal goes wrong.
#38 – Send a gift or card to your client when they open up new sales contracts for you at their company. This should be something they would personally enjoy. After all, they made the effort to get you more business and likely will again.
#39 – Leave a gift when you visit your client’s business. You’d bring a gift to a friend’s house if you were visiting their home, wouldn’t you? Why should your client, who is hosting you also, be any different? A logoed desk accessory would make a perfect gift.
#40 – Give a gift or send a card to clients when your own company crosses a milestone.